I feel pleasure in presenting this book "International Business" for BBA students. This book has been prepared strictly according to the new syllabus proposed by Pokhara University.
Salient features of the book
- Text matter has been planned giving emphasis on fundamental concepts in a simple, clear and systematic method
- The text has been presented in an interesting style with a large number of illustrative examples.
- The book provides complete coverage of previous years’ Pokhara University examination questions.